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Brummie cars, The Chemical Brothers, & Lulu.

These buildings are the last remaining structures of "The Austin"; Rover Group's Longbridge car factory, 
where, at its peak in the mid-sixties, production reached c.325,000 units, now sitting amongst the new builds of a St Modwen housing estate, complete with mainly German or South East Asian-built cars on their drives.

The tracks and paint vats of CAB1 (Car Assembly Plant) can be seen here, in a factory where thousands of workers from generations of families once built models such as the Austin Seven, MINI (with Lulu driving the last classic Cooper off the production line in October 2000), Metro, Allegro, 200, and in later years, the 75, and MG-F/TF.

Following MG Rover's collapse in 2005, the site saw small-scale assembly until 2017, but now, Chinese state-owned car manufacturer SAIC, owner of the MG brand, operate only a technical facility in Longbridge, on the part of the site formerly known as the Q gate: the main factory entrance.

The video for The Chemical Brother's single Believe, from their fifth studio album, 2005's Push The Button, was filmed at the plant.


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